Diamond Shapes Buying Guide

Choosing a Shape That Suits Style & Wear

Beyond the Round Brilliant

Diamond shape affects appearance, finger coverage, brilliance, and personality. This Diamond Shapes Buying Guide explains the differences so you can choose confidently.


Popular Diamond Shapes Explained

Round Brilliant

  • Maximum brilliance

  • Most popular shape

  • Often higher price per carat

Oval

  • Elongated, flattering shape

  • Excellent finger coverage

Cushion

  • Soft corners, vintage feel

  • Broad light return

Emerald

  • Step-cut elegance

  • Emphasises clarity

Princess

  • Modern, sharp lines

  • Strong brilliance

Pear, Marquise & Radiant

  • Distinctive silhouettes

  • Elongated appearance


Shape vs Cut Quality

This guide explains why cut quality matters more than shape alone, especially for brilliance and performance.


Diamond Shape & Lifestyle

Some shapes are more suitable for daily wear due to:

  • Pointed corners

  • Edge exposure

  • Setting requirements

We explain practical considerations clearly.


Diamond Shapes FAQs

Is one shape better than another?
No — suitability depends on preference and lifestyle.

Do shapes affect price?
Yes. Some shapes offer better size appearance per carat.